Doing digital right.

Unrelenting curiosity meets unwavering passion
As a group of people that loves and lives digital, we’ve always changed the way you look at it.

Our work and thirst for knowledge speaks for us. We’re always the first ones to answer ‘why’.

Collaboration.

Conviction.

Creation.

We’re a different brand of thinkers. Ideas are shared without needing an invitation, and complex problems are solved with simplicity.

There’s no room for ego – only effectiveness.

Capabilities

Individually, we’re experts across a range of unique skills. But together, we provide audience-first, end-to-end solutions that creatively break through, unify channel strategies, and build on our heritage of performance.

Latest Work

CUSTOMER SUCCESS

Interactive Avenues has played an active role in building Rajasthan Royals digital footprint and fan following exponentially. Their disruptive ideas have helped us drive results across media planning, SEO, ASO, social media, CRM initiatives and more. In the very first year of our collaboration, they helped the team attain the ‘most entertaining IPL social media handle’ tag, and since then our partnership has grown from strength to strength.


Zameer Kochar, Chief Marketing Officer

Interactive Avenues is well known as an expert in result-driven marketing. What impressed us was not just their focus on ROI, but their ability to fulfil all commitments even in 2020. When we handed the marketing of our web store to IA, they performed far beyond what is expected from a digital agency. They have enabled full digital transformation and are building our web store into a future-ready business. Team IA is also equipping us with the latest in Martech solutions.


Imraan Surve, VP Marketing

With the launch of the BMW G 310 RR, we wanted to reach out to a wider set of young audiences and engage them. Interactive Avenues identified mCanvas as the preferred platform and helped us create a highly innovative, engaging ad incorporating 360-degree views of the bike, engine sounds and more. We are pleasantly surprised with the results.


Abhinandan Gopalsetty, Head of Sales & Marketing

The category-level insights and competition benchmarking delivered by Interactive Avenues helped us confidently test newer products, and we’ve had a great success rate. IA helped us create an effective performance plan quarter on quarter for platforms like Amazon and Purplle.


Mayank Lakhanpal, Head of Ecommerce and Alternate Channels

As a full-service digital agency, Interactive Avenues helps us drive incredible business results on several fronts. From media strategy, social media, SEO, ORM and analytics, their expertise and understanding of the digital landscape adds tremendous value.


Palash Ranjan, Head of Digital Marketing

NEWS

E4M ARTICLE

Consumer Behaviour: A New Paradigm in the Digital Era

PLAYBOOK

Decoding the Connected TV Ecosystem in India: By IA & Amazon Ads

Let's talk

Interactive Avenues Pvt. Ltd.,
A Reprise Network Company
3rd Floor, Chhibber House,
M Vasanji Road, Opposite Pop Tate’s,
Near Sakinaka Metro Station,
Andheri East, Mumbai - 400072.
Tel: (022) 62645000
Contact Person

Harish Iyer | Executive Vice President

harish.iyer@interactiveavenues.com

Interactive Avenues Pvt. Ltd.,
A Reprise Network Company
5th Floor, Plot#15, Sector 44,
Institutional Area,
Gurgaon - 122012.
Tel: (124) 4410900
Contact Person

Abbhishek Chadha | Senior Vice President

abbhishek.chadha@interactiveavenues.com

Interactive Avenues Pvt. Ltd.,
A Reprise Network Company
5th Floor, Mateen Tower, Diamond District,
Old Airport Road, Domlur,
Bengaluru - 560008.
Tel: (080) 42717878
Contact Person

Aparna Tadikonda | Executive Vice President

aparna.tadikonda@interactiveavenues.com

Interactive Avenues Pvt. Ltd.,
A Reprise Network Company
Anandolok Building, Block B,
3rd Floor, 227, Acharya Jagadish
Chandra Bose Rd, Kolkata,
West Bengal – 700020
Contact Person

Debarshi Chakravorti | Vice President
Business & Communications Planning

debarshi.chakravorti@interactiveavenues.com

+91 (33) 4081 7827

Executive Zone Private Limited,
Shakthi Tower 1, Ground Floor,
766, Anna Salai, Mount Road
Chennai - 600002
Contact Person

ANURADHA SADAGOPAN | ACCOUNT DIRECTOR
BUSINESS LEAD - CHENNAI OFFICE

Anuradha.Sadagopan@interactiveavenues.com

+91 9686452196